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Backlinks, priced by what they actually are

Most agencies quote one number for "link building" and hide what you are getting. We price each link type separately, show the market rate beside ours, and give you the domain rating before you pay for it.

Rate card

Link typeMarket rateOur price
Local citations & directories25 verified listings with consistent name, address and phone. Foundational for local SEO — not authority links, and we will not pretend otherwise.
$150 – $400
$179
Niche edit · DR 30–50Your link placed inside an existing, already-indexed article. No new content needed, and because the page already ranks these usually move faster than a fresh post.
$225 – $400
$185
Niche edit · DR 50–70Same mechanic, stronger domain. Ahrefs data puts DR 50+ placements at around $600 as a market average.
$400 – $700
$420
Guest post · DR 30–50Original article written by us, placed on a mid-tier site with real organic traffic. Full control of anchor text and context. Content included.
$300 – $600
$290
Guest post · DR 50–70Established publications with stricter editorial standards. Acceptance rates at this tier run 5–10%, which is what you are actually paying for.
$600 – $1,200
$640
Editorial & digital PR · DR 70+Placements on major publications and trade titles. One DR 80 link can outweigh twenty DR 40 links, and these are the sources AI search engines cite.
$1,250 – $2,000+
from $1,290
Monthly retainerFour to six vetted links per month, mixed across tiers, with anchor text planned as a profile rather than picked one at a time.
$1,750 – $5,000/mo
from $1,190/mo

Market rates from published 2026 link-building studies (BuzzStream, Ahrefs, Adsy). Average acceptable cost per quality link in 2026: $509.

How we choose a site

Domain rating alone is a screening signal, not a buying criterion. A site can carry an acceptable DR while having no real traffic, no topical consistency and no editorial standards. Before we propose a placement we check:

  • Real organic traffic — not just DR. Sites with genuine visitors pass genuine value
  • Topical relevance — a link from a site in your industry is worth several from a general blog
  • Outbound link profile — a site publishing forty unrelated industries a week is a link farm wearing a blog theme
  • Indexation — if the host page is not indexed, the link does nothing
  • Traffic trend — a domain in decline is a domain about to be devalued

You approve every link before we buy it

You see the domain, its DR, its organic traffic, the target page and the draft content before any money is spent. No agency should be spending your budget on placements you have never seen.

Anchor text is a profile, not a decision

Most penalties come from anchor text patterns, not from individual links. We plan the whole profile — branded, naked URL, partial match and exact match in proportion — rather than picking each anchor in isolation and hoping it averages out.

What we will not sell you

No private blog networks, no link farms, no 500-links-for-$50 packages. Around 85% of guest post sites on the open market are low quality — under DR 40 with almost no traffic. Those links do not move rankings, and after a Google update they can cost you the ones you already have.

Backlinks and AI search

Authority links now do double duty. AI answer engines weight source authority heavily when they synthesise a response, so a placement on a strong publication increases the chance your brand is cited in AI answers — not just ranked in blue links. This is the strongest argument for buying fewer, better links.

Questions

What clients ask

How much does a backlink cost?

It depends entirely on the type. Local citations run $179 for 25 listings, niche edits start at $185, guest posts range from $290 to $640, and digital PR placements start at $1,290. The 2026 market average for one quality link is around $509.

How many backlinks do I need?

There is no universal number. It depends on the authority gap between you and whoever currently ranks for your target terms. We run a link gap analysis first and tell you honestly if links are not your bottleneck.

Are paid backlinks safe?

Low-quality bulk links are not. Editorially placed links on real sites with real traffic and topical relevance are how the industry has worked for years. The risk is in the quality of the site and the anchor text pattern, not in the transaction itself.

Do you use PBNs or link farms?

No. Roughly 85% of guest post sites on the market are low quality — under DR 40 with almost no traffic. Those links do not move rankings and can cost you the ones you already have.

Will I see which sites you use?

Yes, before we buy. You get the domain, its DR, its organic traffic, the target page and the draft content, and you approve or reject each placement.

Related services

What usually goes with this

Free audit

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A written assessment of what is working, what is not, and what we would fix first — including whether you need an agency at all. No sales call required.

services@zkdigitals.com · +971 52 586 8867
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